Click to Play State Of SEM Discussed SEMPO's State of Search Engine Marketing Report is a very important document in the search industry, providing a good look at its growth (or lack... Web News Keeping Old Links And Archive Directories For SEO Today's post is another answer to a question-this time from Nathan Schubert, who wants to know what you should do with old links from directories and websites that still drive traffic if you've changed the... Do Not Remove Article Links To Hoard Your Page Rank There's a trend of editors in the SEO world uptight about linking out. A friend in the industry who guest blogs recently told me that he was told by his editor he couldn't promise links to contributors who participated... Building Your Site Ranking Through Keyword Research Keywords are the blue-prints from which all your marketing efforts are built upon. Keyword research tools provide valuable insight into what words people are searching on the major search engines. How Canonical Tags Can Help You Understand SEO The canonical tag (or canonical link) element can go a long way in helping Google understand which pages of your site belong in the search engine results. Thanks to a recent Google update, this tag can also... Gaining A High Rank By Buying Established Sites If you're in a competitive sector, an SEO project can be hard work, and take a long time. It can also be very expensive. However, if you aren't tied to a domain name, you can buy your way into the...

03.29.10 Increasing Your Wordpress SEO Ranking By Aurora Brown 4 Wordpress SEO Tips To Help Optimize Your Blog After you've signed up for your free WordPress account it can be a little daunting trying to give your blog proper SEO optimization. Lucking there are so many free plugins and guides online that you can optimize your site in no time. Here are some simple steps you can take in the next 15 minutes. 1. Optimize URL Structure: Your first step is going into the permalinks section; you will find this under your settings tab. It gives you a few options to choose from. You will want to choose the last option "custom structure." In the empty field you will want to enter /%category%/%postname%/. This will automatically assign your category and postname section as your URLs. 2. Prevent Your Archives from being indexed: Yoast has a great plugin that takes care of this for you. Simply download and install it for free and use the following settings. While you are under this settings tab you can choose whether or not to use the www in your root domain. We would suggest using the www for your URL structure. Since the categories and postnames are going to be used as your URLs you want to use rich keywords phrases. 3. Blogroll Optimization: Your blogroll links really do not need to be on every page. Google is not going to count them anyhow so why not stop all the duplicate content and site wide links and just have them appear on your homepage. 4. Related Post Give your old post some link love with the simple "Yet Another Related Post Plugin". With a name like that how can you not want to install it. It really works well and I would suggest just using the default settings at first to see how you like it before making changes. I have also found that these leads to more page views per visit. Because of their nature blog post usually have a high bounce rate but this little add-on can entice someone to keep reading. Summary: These are just a few tips that will help you get started on optimizing your WordPress blog. By taking full advantage of all that WordPress has available and inputting your own creativity you can create a unique and successful blog. Of course the most important part of your blog is content. No amount of plugins or optimization can fix bad content so make sure you nail the SEO basics and then get back to churning out great content. If you do however want to diver deeper http://yoast.com/articles/wordpress-seo/ is about the best guide you will ever hope to find. Oh and one last thing…I would suggest just looking these plugins up from within the Wordpress console because it makes installation quick and painless. Comments About the Author: Aurora Brown is the Social Media Manager and Editor-in-Chief for Authority Domains online marketing company. She currently authors the Authority Domains Search Engine Marketing Blog and is working on her first novel.

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